concept development

I’ve been reading a lot lately about chefs and bartenders who develop recipes by seeking inspiration from other creative spheres. I stumbled across this blog post today, (Meadowlark). The writer spent some time creating a drink to match an album by Sufjan Stevens. The drink was fairly simple, but I was immediately struck by the depth of research that went into creating it. She spent time looking at the artist’s inspiration, and used that to inform her own creation. Each ingredient was reasoned, and the recipe read well because of it. (btw, I noticed that huge amount of rosewater too, but in an earlier post she has a recipe for ‘rose water’ which is actually more of a petal tisane, which would definitely work at that volume.)

In this article from last month on Punch, Drew Lazor explores different approaches to concept development (How To Develop a Concept Cocktail). I’m smitten with Chantal Tseng’s ‘limited edition’ menus at The Reading Room, in Washington D.C, that revolve around the book she’s reading that week. She uses narrative, geography, characters, and the author’s persona to inspire her ingredients.

Cerebral stuff isn’t necessarily the way to go every time, but I’ve always found that the best names and recipes (of my own) are always tightly knit together by a solid concept that drew inspiration from a clear source.

A recent recipe comes from, at first, a pretty vague space that slowly developed into a combination of dew drops on winter green, Fern Gully, the flavours I associate with the word “nectar”, and how sweet and clean I imagine this water tastes to this little guy:

dewdrop
I truly believe it would definitely taste like Dolin Blanc

The idea hung about in my head and in a few variations for about a six months. By the time I got around to making it, I’d spent so long messing with the concept and had such a clear idea of how I wanted it to taste that it took less than 20 minutes to nail down a recipe. The drink ended up as a light, clean, carbonated thing with a hint of sweetness that is balanced with tartaric and malic acids to give the impression of a sparkling wine.

Who knows if people are going to taste the idea of a fairy with a dewdrop cupped between their tiny, webbed fingers. I doubt it, and I’m not going to tell them that they have to. I’d be delighted to hear that someone has drawn that conclusion independently, but it doesn’t really matter. What matters is that having a concise and well developed concept helped to develop a good recipe.

 

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tactile experience: szechuan pepper

I’ve been thinking more and more about how important the feel of a drink is. I’m talking literally texturally. I’ve been coming at the idea from a few different directions for a while now, and have just realised that in all cases I’ve been playing with the same concept of messing with the sense of touch.

Most recently I started thinking about if there was a way to make something tickle a little, or give the impression of actual movement beyond carbonation bubbles, and I stumbled across an article about an experiment with Szechuan pepper. Szechuan pepper has a little guy in it called (hydroxyl alpha) sanshool which actually produces a tingling sensation akin to vibration. Apparently this vibration (measured in studies at a frequency of 50.0 Hz: Science20) can give your tongue and lips the impression that a drink of still water is actually fizzy.
This suggestion got me pretty excited, because I have been mulling over some ideas for a drink or drink/food pairing for a while, that might trick you into thinking a still drink was carbonated. Perhaps there is a sound track of the very light, tickling crackling sound of teeny bubbles, or the food, a dust on the rim of the glass or a mousse (emulating carbonation foam) on the top has something like pop rocks in it. Sanshool might solve this! So how to infuse/extract it? Can I find it in foods other than Szechuan pepper?

creative vs commercial production

One of the things I enjoy most at work is the act of translating a small scale experimental recipe into something that makes sense on a high volume menu. Often when someone brings a syrup or infusion recipe to me it’s something they have made in small batches to workshop the recipe until they can achieve desired proportions. Sometimes that means that the methods originally used are a little unwieldy, and it’s quite interesting to figure out how to adjust it into something that makes sense in terms of time and money, while still retaining the right flavours and the intentions of the person who created it. If something takes hours of work and multiple pieces of equipment to produce, then it’s unlikely to sit well amongst a large cocktail menu, no matter how delicious it is. It also means that it may be hard to reproduce the same flavour consistently when there are so many variables at play.

Some inconsistencies are truly beautiful things. The way a fruit changes throughout its season, and the different flavours you can find between hard to distinguish species is so interesting, but unless you’re willing to make that difference a staple on your menu, then sometimes it’s just not going to work for you. I recently developed a recipe that required fresh peaches, and I know that this may be a problem in the long term. I’ve done my best to specify between species as I know that white peaches show a more consistent, although less rich, flavour profile through their season and ripening stages than yellow peaches, but what happens when their season ends? I’m going to need to develop an alternative method to keep that drink on the menu. If I can find a high quality peach nectar to mix then I may be on the right track, (a puree probably won’t work in this circumstance), and then I will also cut down on techniques and save on production time. I just have to force myself to let go of the fresh fruit, trust that someone else out there knows what they’re doing, and let them handle a small part of my recipe for me. I’ll call it outsourcing.